2025 Trends in Fruit and Vegetable Concentrates for the Food Industry

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The market for fruit and vegetable concentrates continues to evolve rapidly, driven by new consumer habits, demand for natural ingredients, and technological innovation. At Pilmifresh, we monitor these trends closely to offer our clients solutions that meet the demands of both today’s and tomorrow’s markets. Discover our products here.

1. The rise of natural and clean label ingredients

More and more consumers are demanding products made with natural ingredients, free from artificial additives, preservatives, and colorants. Fruit and vegetable concentrates offer a perfect solution, providing natural color, flavor, and nutrients.

At Pilmifresh, we work exclusively with carefully selected raw materials, ensuring concentrates free from unnecessary additives and meeting the highest quality standards.

2. Product customization and tailor-made blends

Brands are looking to differentiate themselves by offering unique and customized flavors. Blends of exotic fruits, berries, functional vegetables, and superfruits allow companies to create innovative products tailored to specific target markets.

At Pilmifresh, we offer custom formulations of concentrates so that each client can design their own exclusive combinations.

3. Sustainability and food waste reductionSustainability is another key trend. Using concentrates helps optimize resources, reduce food waste, and minimize the carbon footprint in the supply chain, thanks to lower transport and storage volumes.

Pilmifresh integrates sustainable practices throughout its production process, from fruit selection to final distribution.

4. Growth of functional and healthy products

Functional products that provide additional health benefits (digestive, immune, antioxidant, etc.) are on the rise. Fruit and vegetable concentrates rich in vitamins, minerals, and phytonutrients are perfect allies for these developments.

At Pilmifresh, we work with varieties rich in bioactive compounds, ideal for functional and healthy products.

5. Expansion of industrial applications

Every year, concentrates expand their industrial applications:

  • Plant-based beverages and functional juices
  • Yogurts and dairy desserts
  • Snacks and energy bars
  • Premium ice cream and sorbets
  • Baby food and nutritional supplements
  • Sauces, jams, and gourmet preparations

The versatility of concentrates allows for easy integration across multiple categories, providing stability, natural flavor, and ease of use.

Pilmifresh: your partner in food innovation

At Pilmifresh, we support companies in their innovation process by offering:

  • A wide range of fruit and vegetable concentrates
  • Customized formulations
  • Full traceability and certified quality
  • Environmental commitment
  • Technical advice for new product development

Contact us here and discover how we can help you adapt your business to the 2025 trends.