Fruit and vegetable concentrates are no longer just ingredients for juice. Thanks to innovation in the food industry, these products are now used in exciting new ways—bringing flavor, color, nutrition, and functionality. In this article, we explore the most creative trends in concentrate use.
1. Beyond juice: new uses for concentrates
Traditionally, concentrates were mainly used in juice and beverage production. Today, their uses have expanded into:
- Yogurts and functional drinks
- Cookies, energy bars, and healthy snacks
- Soups and ready-to-eat meals
- Ice cream and industrial bakery
- Nutritional supplements and smoothies
2. Applications by industry
2.1. Dairy products
Natural fruit yogurts are increasingly being made with concentrates, offering a stronger flavor, better shelf life, and smoother texture.
2.2. Bakery and pastry
Concentrates add natural color and flavor to muffins, cookies, or cakes without synthetic additives—boosting your “clean label” image.
2.3. Snack industry
Energy bars with apple, date, carrot, or beetroot concentrate are trending. They provide natural sweetness, fiber, and a healthier nutritional profile.
2.4. Ready meals
Concentrates are used in sauces, soups, and frozen meals as a natural base—replacing artificial broths and flavors.
2.5. Functional foods
As functional food demand grows, so does the use of concentrates rich in antioxidants, anti-inflammatories, or vitamin C.
3. Benefits for manufacturers
- Increased product stability
- Intense flavor without additives
- Attractive natural colors
- Sugar reduction by using naturally sweet concentrates
- Better brand perception (natural, healthy, clean label)
4. Pilmifresh: versatile, customized concentrates
At Pilmifresh, we work with R&D to offer tailored solutions. We can adapt the concentration level, acidity, color, and sweetness based on your product needs. Our range includes classic fruits (apple, pear, grape) and innovative options like mango, pomegranate, spinach, or purple carrot.
5. Innovation success stories
- Kids’ snacks with carrot and strawberry concentrate
- Artisan ice cream with natural cherry concentrate
- Detox smoothies with spinach and green apple concentrates
- Gourmet sauces with tomato and roasted pepper concentrate
6. Want to innovate with us?
Whether you’re launching a new product or reformulating an existing one, Pilmifresh has the expertise and raw materials to help. Contact us and tell us about your project.